Apollo is a credit-metered prospecting and engagement platform for every industry. ProviderSignal is dental provider intelligence from government data, with flat pricing and no credits. Here is exactly where each fits.
Rep tier $149/mo. Founding pricing $79/mo for the first 25 customers.
Apollo is a prospecting and sales engagement platform: a large cross-industry contact database plus the outbound workflow around it, from sequences and mailbox warmup to a dialer and intent topics, metered by per-seat credits.
ProviderSignal unifies ten government data sources into provider-level dental market intelligence: licensure across 39 states + DC, Medicaid fee schedules and participation, structural DSO affiliation, and weekly trigger events. It finds the right practice and the right moment; your outreach runs wherever it already lives.
| Apollo | ProviderSignal | |
|---|---|---|
| Built for | Cross-industry prospecting and sales engagement: sequences, dialer, deliverability tooling, and intent topics. | Dental market intelligence: supply reps first, DSO acquisition teams, practice brokers, and dental CPAs. |
| Pricing model | Per seat: Free, $49, $79, or $119 (min 3 seats) per seat/mo billed annually, metered by credits (900 to 72,000 per seat per year) consumed on contact reveals and exports. | Flat tiers, no credits: fee schedules $29/mo, Rep $149/mo, teams from $499/mo. Looking up a provider never costs a credit. |
| Provider licensure | Not part of their published offering. The pricing page describes contact data and engagement features, with no healthcare or licensure mention. | State dental board license enrichment across 39 states + DC: license status everywhere, plus expiration, issue dates, and disciplinary actions where the state publishes them. Refreshed weekly. |
| Medicaid intelligence | Not part of their published offering. | Medicaid dental fee schedules for all 50 states + DC, plus 65,000+ providers flagged Medicaid-participating from state rosters and the federal InsureKidsNow locator. |
| DSO affiliation | Not part of their published offering. | Inferred structurally from shared billing addresses, phone clustering, authorized-official fingerprints, brand-locator validation, and the practice's own website. |
| Practice website and what it says | A company domain on the contact record, where their database has one. | The practice's own site, found through Overture Maps open data and confirmed by our own fetch every month, plus dated mentions of the equipment, implant and aligner brands, software, financing and payer lines the site names. A filter, an export column and a line in every brief. |
| Trigger events | Buyer-intent topics at the company level (6 to 12 topics on paid tiers per their pricing page). | Weekly provider-level events from government filings: new associates, ownership transitions, license renewals, moves, retirements. |
| Source transparency | Proprietary contact database. | Every API response carries source attribution with last-verified dates. The full source list is public. |
Comparison verified against Apollo's published pricing page on August 9, 2026. Apollo statements reflect their public materials, not their paid product internals.
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